A consumer funnel and flow process are simply how a site visitor reaches your website and how they navigate from a search to an action. For WordPress Ecommerce optimization we start with a comprehensive review of your website experience and list “Resistance” items. These are issues that we identify to be points of friction to your site visitors and can be affecting micro and macro conversions. Once we identify these obstacles we will help you correct them and move into an analytical phase to collect data and to identify weak points of conversion.
How does Analytics allow us to determine traffic and visitor patterns on your website? Typical questions we ask are, “Where are visitors leaving?”, “Why are they not checking out?” and “How can we facilitate a sale if a customer has second thoughts?”. By looking at statistics we can figure out where weak spots are on your website and begin to implement improvements or simply create a WordPress Ecommerce site for you that is built for conversion and evergreen.