The answer is simple…A website is an answer to a specific business challenge and the main focal point of your online presence.
By understanding the challenges you are trying to resolve for your target market and brand we can creatively join forces and design a website that is scalable and tailored to your needs today and far into the future. By combining SEO, competition analysis, user flow you get Behavioural WordPress Design.
We seek to solve the problems of poor website performance during the development stages so it is fully marketable when launched. Websites that are built by factory website designers or graphic designers that are exclusively focused on the aesthetics want to impress clients on the “WoW” factor alone and can neglect the important elements that visitors and search engines need so you can succeed because, in essence, they have developed a website for the client, not the visitor. Graphically appealing impressive websites have never been a ranking factor in search engine algorithms and never will, but engagement is, proper website structure is, and always will be.
The foundation to any successful online presence starts with comprehensive market research, data and targeted audience discovery in addition to technical “On Page SEO”.
Poor website architecture and design translate into issues that affect SEO and website performance. We solve these challenges by building websites on the foundations of audience discovery, traffic generation, branding, competitor analysis, and conversion and develop WordPress websites around that data.
This is why we build websites audience first, search engines second and never take a cookie cutter approach to our designs. This does not mean we ignore the personalization of websites, nor do we throw style and brand guidelines out the window in fact quite the opposite. What we do is a game changer.
When You Combine On Page Search Optimization With Web Design You Gain The Competitive Advantage
There is more to a website than just design and information. There is a psychology in every element, color, text size, media, layout, and user interface. Corporate giants take advantage of consumer psychology when they design everything from supermarkets to fast food restaurants why should a website be any different?